 MyBrandz is building a social community around the brands consumers use, know, and love in their everyday lives – independent of the brand maker’s influence or control. Just how much do people love their brandz? Enough to get the corporate logos of their favorite brands and products tattooed on their bodies!  Israel’s N-trig is a world leader in touchscreen technology for laptops, and by the end of 2010, the company expects to ship tens – if not hundreds – of thousands of its DuoScreen LCD touchscreen overlays each month. It’s no wonder that some of the biggest laptop makers in the world have beat a path to N-trig’s Kfar Sava offices to work with the company.  In the end, it’s the basic commodities that really count. Without a good computer, for example, all the hi-tech database programming tricks are just ideas in the head of a geek. And without a keyboard, you wouldn’t even be able to write a simple letter. Much less hang ten on that database! That’s right: Keyboards are an important part of the tech revolution, too, and deserve to be recognized for their role. Lest you think, however, that there is little that can be done to technically improve the old workhorse, Raviv Orfeli of Holon-based IKBS-International Keyboard Solutions has some news for [...]  The digital future is now. The technology exists to allow a complete digital video experience, over the network – meaning that at home, you’ll be able to build your dream digital entertainment system, with TV and movies delivered to your networked TV (via your HD entertainment system). You don’t need DVDs, and you don’t have to fuss with the cable or satellite box anymore. Yes, indeed, the technology is here – but the reality of the fully wired high definition entertainment experience still seems to many a distant dream, at least based on the way it’s been progressing. But it’s not [...]  It’s all about choice and convenience when you go shopping on the internet. Or, it’s supposed to be, at least. That was the theory behind sites like Amazon.com; giving consumers the ability to shop at home, saving them the hassle of going to the store, and giving them the power to make the very best choice possible, with a full array of choices available to them. But like so many other theories, the one behind internet shopping just doesn’t work properly – or rather, perhaps, works a little too well. The convenience part they’ve got down pat: A couple of clicks, [...]  Getting into the iPhone App Store is a big deal; not everyone is admitted. There are currently about 1,000 applications in the App Store – more than double the number offered when it first opened on July 11 – but Apple still intends to keep things under control, admitting only “quality” applications. It’s not an easy club to get into – and so far, only one Israeli company has made the cut. Pageonce, billed as the first “Personal Internet Assistant,” now has an iPhone/iTouch application, called iOnce – as of today, the only Israeli-developed application in the App store, the company [...]  Mobixell may be Israel’s biggest little secret in the country’s mobile phone industry, a pioneer in the newish cellphone advertising industry: The company recently celebrated the occasion of its 500 millionth user of the technology it supplies to 300 cell phone service providers/mobile operators worldwide. For a company barely eight years old, that’s a lot of users – and it goes to show how important Mobixell’s products are to advertisers in the world of cellphones. Mobixell enables quick, efficient, and unobtrusive delivery of video content to cellphones – the exact thing that advertisers are interested in. And the company’s main efforts, [...] |
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