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By David Shamah
 If a picture is worth a thousand words, how much is an icon on a cellphone that saves you the trouble of having to tap out words on tiny keyboards worth? For kids who are looking to express themselves creatively, as well as adults who want to save time and effort sending SMS messages, those icons are priceless; and as a result, Israeli startup Zlango’s SMS icon service has captured the imagination – and loyalty – of users in Europe, the Carribean – and now the Far East.
By David Shamah
 MyBrandz is building a social community around the brands consumers use, know, and love in their everyday lives – independent of the brand maker’s influence or control. Just how much do people love their brandz? Enough to get the corporate logos of their favorite brands and products tattooed on their bodies!
By David Shamah
 Israel company Tactile World’s new mouse, the Tactile Explorer, is the first major development to enhance computing for the blind in over two decades. Far cheaper and easier to use than existing solutions – with prices under $500 for the equipment and software, instead of the minimum $5,000 for current solutions – the Tactile Explorer will be able to put millions of blind people around the world online – and put them to work, as well.
By David Shamah
 Any company that’s not sold on “the Cloud” yet will be when they hear this: According to Eddie Resnick, CEO of Israeli startup Clouds ‘R Us, 85% of computing power in many companies goes unused – ie, companies are buying seven times the average computing power they need, whether in processor speed, memory, or other expensive hardware. “It’s because companies buy for peak needs,” says Resnick, but although that peak may come just once every few weeks, organizations have, until very recently, had no choice but to be prepared.
Thanks to the Cloud, though, companies can now “outsource” their computer usage, [...]
By David Shamah
 Want to know about what makes you – or your spouse, co-worker, competitor, or anyone else – tick? Upload their photo to Profiler1, where experts will tell you everything you need to know, using the art/science of Personology. Profiler1 is the first web service in the world that gets you in touch with Personolgy experts, for a personality analysis many say is far more accurate than that provided by graphology.
By David Shamah
 Ordering lunch into the office should be fun, not a chore – and Bite2Eat has developed a system that lets you enjoy your lunch, without the hassle. By enhancing the lunch experience, Bite2Eat may just make for happier, more productive workers – and give a boost to the restaurant industry as well, with eating establishments getting a new, low-cost way to market themselves and pick up business.
By David Shamah
 Stores invest a great deal in their cosmetics department, because, among other reasons, they’re a good deal for retailers; the markup is about 50 percent. You’ll always find a helpful “fashion consultant” who will help you pick out the perfect makeup package. But those helpful cosmetic-counter ladies may soon be a thing of the past, thanks to the EZ-Face system, with its “virtual mirror,” that lets you see yourself as you could be.
By David Shamah
 There are many things one could say about how Google has changed the world – but one of the most impressive is how they managed to turn the dictionary into a $16 billion a year business! In the Google universe, words are no longer just words – they are now Adwords, an advertising vehicle little understood by most people, but one with a huge potential for pulling in internet surfers amenable to whatever product or service you’re selling.
The Adwords system is designed for small and medium sized businesses with an online presence, who don’t want to spend a lot of [...]
By David Shamah
 Ginipic saves you that time, though; type your term into the program’s search box, and Ginipic will scour Flickr, Picasa, Photobucket, Stockxpert, and of course Google Images, and present the results right there on your screen. You choose the one you want, and drag it into your document. Job done!
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All articles appeared in the Jerusalem Post, written by me, David Shamah. Questions or comments? Write me at
ds @ newzgeek.com
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